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Mass Customization: A Supply Chain Approach (Hardcover)

by Charu Chandra (Author), Ali K. Kamrani (Author) "For a better part of last century, mass production was the key manufacturing strategy in efficiently producing products and services at very low cost..." (more)
Key Phrases: mass customization enablers, mass customization framework, mass customization research, Van Hoek, Industrial Engineering, Management Science (more...)

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